Thursday 12 January 2017

Film award shows in India


I was watching Stardust awards on Sunday night and wondered sometimes do the people who are being given awards really deserve them sometimes it seems such a farce. Indian Hindi movies as so many awards show that I think they need to rethink about how awards are given / when and why and for what rather than making a mockery of the whole awards.

I have a suggestion if you could think about it and pass on to the film industry award shows organisers. Instead of having 10's of awards show divide the awards shows to quarterly reviews movies and couple of sponsors will handle each quarter that way it would give opportunity to many artists and films to be reviewed and awarded. Hundreds of movies are made in India in Hindi language alone with all types of budget / story lines and star cast. By dividing the awards quarter wise it would give chance to all to contend based on their release date falls under which quarter of the year.

Example Jan to March - All movies made and released in this to be considered for the award show and awarded accordingly - if there were no good films which did not meet upto judges marking criteria then no award has to be given in that particular category and it can be carried forward to next quarter.
Lets assume 1st Quarter handled and sponsored by Stardust
2nd Quarter - April to June - handled and sponsored by IIFA
3rd Quarter - July to Sept - handled and sponsored by Filmfare
4th Quarter - Oct to Dec - handled and sponsored by TOIFA

Just an example above - that way the sponsors get publicity and various artists/singers/directors etc get opportunity and new talent will get noticed and small budget movies will get appreciated and financial success.

I know many artists may not feel happy as they would get only one award for that respective role rather than bagging all the awards that year for that role. It will not make a difference as it will be judged as best for that quarter and also they don't have to worry about keeping all those trophies at home for the same movie.

Hope someone in the film industry seriously think about it and consider it.

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